Archive for September 29, 2018
From printed coffee bags to packaging for tea to dog food packaging, the packaging and labels in our world make an impact, even if we don’t consciously realize it. From walking down aisles of the grocery store to shopping on an online platform, we need labels. we need them to advertise to us and to explain details of a product for us. Things like nutrition labels are helpful as well, as dog food packaging often lists the ingredients included in said dog food, allowing the owner to survey the quality of the food that they are giving their dog.
We actually make the majority of all of our shopping decisions directly from reading the labels. In fact, for more than eighty percent of all customers (eighty five percent, to be more exact), reading the packaging helps them to make a final decision on what they will ultimately buy. And the quality of a packaging, if it is high quality, premium packaging, that is informative as well as pleasing on a sensory and aesthetic level, will send mo