It’s no secret that the world is becoming increasingly technology-based. One of the newest ways to see that is through the introduction of CMA software, which stands for Comprehensive Meta-Analysis software. It’s currently being used by realtors to make looking for homes an easier process for clients.
So what’s the reason for this recent shift? Well, over half of those who bought houses within the last few years are less than 40 years old. Add that to the 35% of buyers in 2017 being within the millennial and Y generations, and it’s obvious what’s going on. Realtors are trying to make this process easier for their new prospective buyers. While older generations might have wanted to go out and have showings of the places they were considering, the younger ones are known for their tech-savviness. They’ll be more impressed by this show of all the information they need in one convenient listing or presentation.
Another reason is just to make it more efficient overall. In 2016, homeowner rates were at an incredible low, the lowest in over 50 years. But in 2017, the value of housing stock within the United States increased by almost $2 trillion. This is a stark contrast that needs to be corrected. By making the process easier in comparison to the older ones, realtors and agents are trying to ensure that more houses get sold to close this gap a little. This is why the comparative market analysis was created, to easily give out CMA reports so that you have all the information you need to impress your clients.
There are already several different kinds of CMA software out on the market, including Cloud CMA which practically guarantees that you will be able to wow your clients with CMA presentations and listings for all of the properties that you are trying to sell. There are already several testimonials proclaiming that if you don’t have this software, you could be missing out on landing more clients more easily. That seems like reason enough to give it a try, even if you’re unsure. It’s never too late to learn something new, after all.