Do you want to sell jewelry online? If you have an eye for design and understand how to operate an online marketplace, you’re well on your way. This video will explain some of the ins and outs of running an online jewelry shop.
The first thing to understand is what jewelry will sell. You don’t want to end up buying a bunch of products and being unable to sell them and then just holding loads of inventory. Instead of buying hundreds of pieces of inventory at once, just buy one of a few different types.
Once you have one of a few different styles, it’s time to market. Spend time taking very well-shot photos and plastering them across Instagram. You need to get engagement from your potential clients to see which ones are the most popular.
Now you have the information you need to make an informed decision on the supplies you’ll be buying. Prioritize the bracelets that were the most popular, and get only a few of the ones that didn’t get much engagement. Or get none at all.
For more information on how to start selling jewelry online, take a look at the video in the link above.